You Privacy Policy

This Privacy Policy describes how Aura Atlas (“we”, “us”, or “our”) collects, uses, shares, and protects your personal information when you visit or make a purchase from our Shopify store located at our official website. This policy applies to all visitors, users, and customers located in the United States, and complies with the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA) and general U.S. online privacy regulations.

1. Personal Information We Collect


We may collect the following categories of personal information:

  • Contact information: Full name, email address, phone number, shipping and billing address.
  • Payment information: Billing details, payment method data (processed securely by third-party payment processors only).
  • Transaction information: Order history, purchase records, product preferences.
  • Automatically collected data: IP address, device type, browser information, browsing behavior, access time, pages viewed, and data collected via cookies, web beacons, and similar tracking technologies.
  • Communication data: Messages, support inquiries, feedback you send to us.

2. How We Use Your Information


We use your personal data for the following purposes:

  • Process, fulfill, and ship your orders and handle transactions.
  • Provide customer support, respond to your inquiries and after-sales service.
  • Send order confirmations, shipping updates, and service-related notifications.
  • Prevent fraud, secure our website, and comply with legal obligations.
  • Improve our store performance, products, website functionality and user experience.
  • Send promotional emails, marketing offers, and newsletters only with your explicit consent.
  • Comply with U.S. federal and state legal requirements.

3. Cookies & Tracking Technologies


Our store uses cookies and tracking tools to enhance your browsing experience, analyze website traffic, and support targeted advertising.

  • Essential cookies: Required for basic website function, cannot be disabled.
  • Analytics & marketing cookies: Used to track visitor behavior and deliver personalized ads.

    You may disable cookies through your browser settings at any time, but some store functions may not work properly.

4. Information Sharing & Disclosure


We do not sell your personal information to third parties for commercial purposes.

We may share your data only with:

  • Trusted service providers: Payment processors, shipping carriers, Shopify platform, email service providers, analytics tools, and advertising partners who assist our business operation.
  • Law enforcement or regulatory authorities: When required by U.S. law, court order, or government regulation.
  • Business transfer: In case of merger, acquisition, or asset sale, your information may be transferred as part of the business assets.

5. Your Rights (U.S. & California Residents)


If you are a resident of the United States, especially California, you have the right to:

  • Access and request a copy of the personal data we hold about you.
  • Request deletion of your personal information.
  • Opt out of targeted advertising and non-essential data tracking.
  • Withdraw your consent for marketing emails at any time.
  • Non-discrimination: We will not deny goods or services if you exercise your privacy rights.

6. Data Security


We adopt industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration or destruction. However, no internet transmission or electronic storage method is 100% secure.

7. Third-Party Websites


Our store may contain links to third-party websites. We are not responsible for the privacy policies or content of external sites. We recommend you review their privacy policies separately.

8. Updates to This Policy


We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date. Your continued use of our store after updates constitutes acceptance of the new policy.

9. Contact Us


If you have any questions about this Privacy Policy or your personal data rights, please contact us at:
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